Kao USA Inc.’s Jergens Skincare brand has launched the “You’re More Than Just A Pretty Face” integrated campaign, the first Jergens master brand campaign.  The new campaign leverages a key consumer insight: women tend to spend the majority of their beauty time on their hair and face, but don’t pay as much attention to the other 90% of their body. To that end, the campaign reminds women that Jergens lotions are more than just moisturizers and highlights Jergens Wet Skin Moisturizer. Jergens Sk...